How SpectrumVoIP added 48,000 Unified Communications Customers in 2 Short Years

Spectrum VOIP a Unified Communications Service Provider was struggling with growth along with their current platforms ability to scale. They had found their former platform to be increasingly unreliable, Spectrum began looking for a more reliable platform to better serve their customers. Their old platform had many of the features that they were looking for, but the Spectrum team found themselves constantly battling with the design and architecture of the system. The inability to synchronize their customer data with the platform made usage difficult. This coupled with pricing based on seats rather than sessions made it increasingly difficult for Spectrum to provide its customers with a comprehensive and scalable solution while keeping their customers pricing competitive.

Spectrum no longer has to pay for each additional user, they are able to avoid seats-based monthly recurring charges, making it more economically feasible to add users. In this way, netsapiens’ unique sessions-based pricing model enables service providers like Spectrum to become much more competitive and profitable.

In this case study we discuss the Significant Operational Cost Reduction & Overall Company Growth strategy.

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