Zebra
Academy
About Zebra:
Zebra Technologies is a U.S.-based mobile computing company that specializes in real-time technology to detect, analyze, and take action — commonly referred to as intelligent data capture. Their product portfolio includes mobile computers and tablets, software, thermal receipt and barcode label printers, print and encoding systems, fixed antennas, and more
Context
While Zebra’s presence may not always be visible, its solutions are working behind the scenes in many industries worldwide.
Zebra ensures visibility into every asset and every worker at the edge. They connect people with the data they need and guide them with precise and actionable information to improve performance.
The challenge was to train the sales force across more than 10,000 channels. However, high turnover, poor demand generation practices, and a lack of effective PreSales follow-up consistently hindered their market share expansion.
Approach
By leveraging gamification techniques and strategies, we successfully boosted engagement and training for a global sales force navigating diverse macroeconomic and cultural environments.
Services
- Research
- Audiovisual production
- Web development
- Training
- Content marketing