Some of the industry’s most compelling speakers are poised to take the virtual stage at this week’s event.
From what I hear day in and day out, the biggest debate in the industry is not over the pandemic’s lasting effects, cloud momentum or security breaches, but about whether everyone is suffering from virtual event fatigue — better known as Zoom burnout.
There may be some fatigue creeping into our daily lives spent on video conferences. But the Channel Partners Conference & Expo is testament to the fact that channel executives are showing no signs of slowing down the consumption of virtual event content. This group of executives from the telco and IT channels is hungry for content that will help them grow their businesses, identify new products and services, and learn from peers. The number of attendees signed up for this week’s event makes it one of the largest independent gatherings of channel partners to take place in the industry. The event brings together nearly 2,000 attendees to hear from 100 speakers, subject-matter experts and a large number of tech vendor sponsors. You can view the agenda here.
It is clearly evidence that Zoom fatigue takes a back seat to the desire for industry trends that could help channel organizations stay a step ahead of the competition. Of course, we do hear every day from our attendees and sponsors they are anxious to return to face-to-face events. But until that day comes, our community is eager to engage on digital platforms because of the quality and accessibility of the content presented in the Channel Partners Conference & Expo agenda.
The unique platform that brings together voices in the telco/cable/service provider channel with MSPs is a major attraction to leaders who want to understand the entire channel opportunity.
It’s not too late to register for Channel Partners Virtual, March 2-4! |
There are so many great keynotes and breakout sessions that support the event’s theme of accelerating evolution that it’s hard to single out just a few. But let me share some highlights of our main keynotes to guide you through this gathering.
Back to my opening point. It all reminds me of the quote often attributed to Mark Twain about the weather. The quotes goes something like, when it comes to the weather, everyone is talking about it, but nobody is doing anything about it. Well, while everyone is talking about video conference fatigue, we are doing something about it with the content and engagement on our conference platform.
Bobby DeMarzo is the content lead for media and events at Channel Partners and Channel Futures.
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