BeyondTrust’s new global channel chief said the company’s channel strategy just needs some honing.
BeyondTrust, a privileged access management (PAM) provider, has hired Dee Dee Acquista, formerly with SentinelOne, as its global channel chief.
At BeyondTrust, Acquista will lead the global channel and alliances strategy, focusing on expanding market share through the global partner community. Her new title is senior vice president of global channels and alliances.
As BeyondTrust‘s global channel chief, Acquista brings more than 20 years of experience leading successful channel organizations. She led SentinelOne’s worldwide channel effort for more than two years.
Prior to this, she worked alongside BeyondTrust CRO Carl Helle at Proofpoint. There, she developed and drove the worldwide channel strategy that yielded a 45% year-over-year growth trajectory for the organization.
Acquista said she wanted to join BeyondTrust because of the “people, the technology [and] the opportunity to leverage my experience to help BeyondTrust grow and scale with the right set of partners who can help us get our products into the hands of the customers who need it.”
BeyondTrust’s channel strategy is strong and just needs some honing, Acquista said.
“I am fortunate to have a talented and mighty channel team worldwide to work closely with our security-focused resellers, system integrators, MSPs and technology alliances partners,” she said. “Having the support of the executive leadership team is vital to an organization’s channel success, and I have that.”
This new addition to the sales leadership team will further drive BeyondTrust’s 2020 goals to drive an increased percentage of bookings through the channel, grow MSP offerings and further enhance technology leadership with PAM.
“A little over a year ago, BeyondTrust experienced an active M&A period that brought four best-of-breed organizations together under the BeyondTrust name as a single entity in early 2019,” Acquista said. “Last year was a foundational year as the company integrated the four companies, emerging as a clear leader in the PAM space. Top of my to-do list is to expand the education and enablement opportunities for partners to ensure they are best positioned to solve the business challenges our customers face today and in the future, leveraging the strong team and resources that already exist inside the organization to deliver enablement tools to our partners worldwide.”
Helle said Acquista is a “seasoned executive with the skill, relationships and talent we need to drive our continued market leadership by executing on a global channel strategy.”
“Her vast experience will guide BeyondTrust and our global partners, providing the technical direction, sales alignment, business enablement and the financial rewards that will assure them that BeyondTrust is a trusted partner,” he said.
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