MarketLogic

MarketLogic’s advertising services depend on whether or not the client has contracted a global agency (AOR). When MarketLogic works with a client’s global agency, we “localize” the worldwide advertising message (one voice) and concentrate on the planning and media guidelines  based on the strategy to be implemented. When MarketLogic acts as the client’s agency (AOR), our research allows us to identify opportunities for the client.  Once an opportunity is defined, we develop the theme of the campaign and the creative concepts, culminating with the development of the creativity and necessary adaptations based on the media plan:

• Graphics
• TV
• Radio
• Public Avenues
• Online Advertising and Platforms: click here.